Technicaly detailed yet simplicity.
The design language used within the BAS World brand is an extension of the shapes I’ve found in the logo. By playing with both sleek and rounded lines, I created a recognisable style that can be applied to a variety of visual communication mediums.
The design language used within the BAS World brand is an extension of the shapes I’ve found in the logo. By playing with both sleek and rounded lines, I created a recognisable style that can be applied to a variety of visual communication mediums.